Data Analytics plays an enormously crucial role in all the important decisions that a company will make. Data in the modern world can provide insight on website traffic, conversion rates, and much more. But the issue is that data analytics can be complicated and difficult to understand when you are new to it.
If you find yourself frustrated trying to sift through all the data yourself, then we have just the thing for you today. Today we are reviewing the 24 best Google Analytics Agencies. In addition to the list we will also discuss the best practices for implementing Google Analytics into your business.
Many of the best Google Analytics agencies that are out there are certified partners with the company. They have a competitive edge because a majority of their employees are Google Analytics certified and are extensively trained on the program. They can provide counseling, technical support, training and much more for your business— including utilizing the Google Analytics platform in the most efficient and powerful way for your business.
Google Analytics Agencies can be divided into two categories: Certified Companies and Sales Partners. Here's what you need to know about the kind of service you'll receive from each.
Sales Partners team up with Google to help sell their products directly to consumers. They typically enjoy special perks like customer management tools and co marketing opportunities.
Certified Companies have a formal stamp of approval from Google itself. They have a deep understanding of Google Marketing Platform products.
They use their professional expertise to provide customer service, training, and technical support to different brands.
Product Type: Certified Company
Product Certifications: Analytics, Data Studio, Tag Manager, Ads
Location: Pittsburgh, PA
UXAX is a consulting agency from Pittsburgh, Pennsylvania, and they have an in-depth understanding of a variety of important things for a business to consider. They offer everything from paid media campaigns to SEO building strategies.
They are a Google Analytics certified partner that has three primary focuses. Design and Development, SEO/SEM, and Analytics. At UXAX innovation comes together with data, design, analytics, and strategy to deliver a data-driven approach full of unique insights for their clients
Product Type: Certified Company
Product Certifications: Google Analytics Certified Partner, Google Cloud Premier Partner
Location: Denver, CO
Adswerve is a team of over 200 industry veterans who use data discovery to help their clients create insightful and effective marketing strategies. They have a variety of data scientists and media experts who’s insight can deliver a game changing marketing strategy for a brand that is struggling to grow. Not only are they experts at the Google Marketing Platform but they also have expertise in Google Cloud as well!
Product Type: Certified Company
Product Certifications: Google Analytics
Location: San Francisco, CA
Single Grain is a digital marketing agency that specializes in all sorts of different services. They offer SEO and Content Marketing, Pay-Per-Click Google and Facebook advertising, Conversion rate optimization, and SaaS Marketing. And they specialize in using Google Analytics to track the actions happening on a website. This lets them design a content strategy based around what content proves the most popular and even what time content will do the best when it's posted.
Product Type: Sales Partner
Product Certifications: Analytics, Tag Manager, Optimize, Data Studio, Display & Video 360, Campaign Manager, Search Ads 360, Surveys
Location: Pittsburgh, Chicago, Denver, San Francisco, Toronto, Wheaton, Wilmington, Atlanta
Bounteous was first founded in Chicago all the way back in 2003. And in the twenty years they have been in business they have grown into a leading digital experience agency. They offer services in everything from strategy and experience design to technology, analytics, insight and marketing. They partner with well known brands and elevate their user experience to create something that is truly worth sharing.
Product Type: Certified Company
Product Certifications: Analytics, Data Studio, Tag Manager
Location: Cleveland, OH
Marcus Thomas is the largest media company in the state of Ohio and they have become one of the fastest growing independent digital marketing and advertising companies in the country! They’ve even been recognized by the Content Marketing Institute as one of the world’s leading content marketing agencies.
Within their agency are a collection of smaller specialized agencies that serve certain markets. Their 6 agencies specialize in consumer products, tourism and gaming, health and wellness, home and garden, business to business, and professional services. And they can provide serious results. They have even gotten clients Superbowl commercials in the past.
Product Type: Sales Partner
Product Certifications: Analytics, Display & Video 360, Campaign Manager, Search Ads 360
Location: Boston, New York City, Chicago, Toronto, Houston, Atlanta, Arlington, Seattle, San Francisco, Cleveland
Publicis Sapient has a unique strategy where they blend 1st, 2nd, and 3rd party data sets together in order to create one comprehensive report of consumer data for their clients. They offer everything from UX design to data and artificial intelligence! They provide strategy planning and consultation along with customer experience and design.
Product Type: Certified Company
Product Certifications: Google Analytics Services, Google Analytics Auditing, Google Analytics Set-up, Google Analytics Consulting
Location: Arlington, TX
Thrive provides a wide variety of different digital marketing services which includes Google Analytics expertise and insight. They even offer a free proposal detailing a custom and comprehensive plan for your Google Analytics strategies, as well as Google Analytics auditing and consulting which will help you achieve your Google Analytics data goals. This agency provides data-driven insights and make recommendations based on the data they are able to collect.
Product Type: Certified Company
Product Certifications: Analytics, Data Studio, Tag Manager
Location: New York, Santa Monica, East Aurora
Resolute Digital is a Google Analytics agency that provides experience in 3 areas. SEO/SEM, Design & Development, and Analytics. After being founded in 2008, Resolute quickly became one of Google’s first Analytics Certified Partners. So they have more experience in the field than just about any other agency on this list. If you are looking for a Google Analytics agency that has the experience and insight to help your brand flourish, then look no further than Resolute Digital!
Product Type: Sales Partner
Product Certifications: Google Analytics, Google Tag Manager, Google Universal Analytics Migration
Location: Philadelphia, PA
Ayruz Data Marketing is one of the best Google Analytics agencies if you are looking for consulting, implementation, and training. They will help your company leverage the data provided by Google Analytics to set up your Google ads. They will also set up goals and measure the progress you are making towards those goals, as well as helping drive website conversions. Ayruz provides a custom strategy filled with plenty of reports your business can use to accurately target the customers and audience you are hoping to reach!
Product Type: Sales Partner
Product Certifications: Analytics, Tag Manager, Optimize, Data Studio, Display & Video 360, Campaign Manager, Search Ads 360, Creative, Surveys
Location: London, Baltimore, Johannesburg, Dubai, San Francisco, Barcelona, Singapore, Warrington, New York City
Jellyfish is interesting because they have branches spread out all over the country and have even become an internationally renowned company that has partnered with businesses that are everything from inventive startups, to worldwide brands like Playstation and Disney. If you are looking for a Google Analytics agency that has the experience to help your business grow then Jellyfish is going to be a great option for you!
Product Type: Certified Company
Product Certifications: Analytics (Full-Service), Google Analytics Audit, Google Tag Manager, Google Analytics Migration, GA4 Consulting, Google Analytics Training
Location: Illinois
Marcel Digital provides Google Analytics strategy, consulting, training, and auditing services. They can audit and optimize your Google tags, configure and measure data based goals, and create custom and comprehensive reports about the data Google Analytics provides to them. They help you track and interpret this data so that way you can utilize it to help grow your brand!
Product Type: Sales Partner
Product Certifications: Analytics, Display & Video 360, Campaign Manager, Optimize
Location: Columbia, New York City, San Francisco, Denver
Merkle is both a Google Analytics Certified Partner as well as a DoubleClick Certified Marketing Partner. And they have been able to help companies around the world successfully implement Google Analytics data to help their brand grow and their business flourish. They have over 90 certified specialists on their team so you can rest assured that they will guide you on the right path.
Product Type: Certified Company
Product Certifications: Analytics (Full-Service), Google Analytics Audit, Google Analytics Strategy, Google Analytics Implementation, Google Analytics Optimization, Google Analytics Training, Google Analytics 360 Suite for Enterprises
Location: Roseville, CA
BlastX is best for businesses that need a Google Analytics agency that will provide nothing but data and analytics. They have a team of data and analytics experts who define a custom Google Analytics agency that is right for your brand. They will also show you how to leverage the data provided by Google Analytics and help you implement your strategy!
Product Type: Certified Company
Product Certifications: Analytics, Tag Manager
Location: Falls Church, Durham, Boulder, Chattanooga
Viget is a full service interactive agency that helps businesses achieve every part of their digital goals. They help plan, design, build, and measure successful websites and digital products. They are enormously knowledgeable and skilled in analytics and provide advanced tracking implementations to actionable analysis that is specifically designed to help improve your online business.
Product Type: Sales Partner
Product Certifications: Google Analytics Audit, Google Analytics Setup, GA Performance Management, Google Tag Manager
Location: Melbourne, Australia
The Datalabs Agency is one of the best Google Analytics agencies for businesses that need substantial analytics services and guidance. They’ve worked with plenty of renowned brands like Mercedes Benz and Dell, and they can help boost your personal brand through tailored Google Analytics auditing, consulting, and training, all while creating custom data-driven reports.
Product Type: Certified Company
Product Certifications: Analytics
Location: Baltimore, Campbell, New York, Seattle
R2 Integrated is a Google Analytics agency that aspires to offer the full digital experience. They build and evolve digital solutions that aim to elevate the customer experience to drive results. They connect marketing cloud technology expertise with brand strategy to take your business to the next level.
Product Type: Certified Company
Product Certifications: Google Analytics (Full-Service), Google Tag Manager, Google Data Studio, Google Optimize, Google Ads
Location: Belfast, Northern Ireland
GlowMetrics is one of the best Google Analytics agencies for one big reason. And that is the amount of training solutions they offer for Google Analytics, Google Tag Manager, and even SEO strategies. They take digital analytics, digital training, and online marketing and elevate them to a whole new level. They help you set data based goals, and with their Google Analytics consulting and auditing, get your company to those goals!
Product Type: Sales Partner
Product Certifications: Analytics, Tag Manager, Optimize, Data Studio
Location: Philadelphia, PA
Seer Interactive is a Google Analytics agency that doesn’t trust their gut. They don’t take actions based on feelings or intuition. Instead they focus on the data. They always have their data sheet open before they go to speak. They’ve been around since 2002 and in the twenty years since, they have quickly become a leading digital marketing agency!
Product Type: Certified Company
Product Certifications: Google Analytics (Full-Service), Google Analytics Audit, Google Analytics Implementation, Google Tag Manager, Google Analytics Training
Location: Sydney, Australia
Gorilla 360 provides basically every Google Analytics service that a company can. They provide tailored Google Analytics training, and provide custom dashboards to help you track and measure your performance. This in-depth performance tracking turns unstructured masses of data into tailored strategies for success!
Product Type: Certified Company
Product Certifications: Analytics
Location: Greensboro, NC
Beacon was first founded in 1998 and in the time since it first opened its doors it has become a full service agency that designs, develops, and implements digital solutions that reduce cost and increase brand awareness. They partner with you through the whole process of designing and auditing your website to make sure it engages your target audience. Their expertise spans all avenues of digital marketing to make sure your brand promotes results and drives action!
Product Type: Certified Company
Product Certifications: Google Analytics (Full-Service), Google Audit, Google Tag Manager, Google Data Studio, Google Optimize
Location: West Sussex, England
Fresh Egg is a great Google Analytics agency for any business that wants an agency that focuses and specializes on data and nothing else. They can provide a custom data roadmap for your business. And they even provide automated reporting dashboards so that the most important data is always available at your fingertips.
Product Type: Sales Partner
Product Certifications: Display & Video 360, Campaign Manager, Search Ads 360
Location: New York City, Denver, Los Angeles, Memphis, Seattle, Miami, London, Cape Town, Dubai, Buenos Aires
Acceleration was first founded in 1999 and in the almost 25 years since they first opened their doors they have become known for providing top tier data analytics and digital marketing services. They excel at providing a high return on investment for their clients. They help your brand spend its digital marketing budget the right way to make sure you are getting the most efficient and effective results!
Product Type: Certified Company
Product Certifications: Google Analytics Configuration, Goal Tracking Configuration in GA, Custom Reports & Views in GA, Cross Domain Tracking in GA, E-commerce Tracking in GA
Location: Chicago, IL
Logical Media Group is a great Google Analytics agency for any small eCommerce businesses that are looking for basic Google Analytics services. They provide consulting, auditing, and eCommerce tracking. They also provide plenty of custom reports full of data views and domain tracking. This allows your brand to collect data from multiple sources and tailor your marketing in a more informed way.
Product Type: Sales Partner
Product Certifications: Analytics, Campaign Manager, Display & Video 360, Search Ads 360
Location: Chicago, Culver City, New York, San Francisco, Boston, Seattle
Accenture Interactive aims to reimagine business through experience. They offer analytics, design, and content to help their client’s business deliver incredible experiences to their customers. And when the audience has an incredible experience, they are much more likely to turn into customers. Which means Accenture Interactive really specializes in helping you reach your target audience and turn them into returning customers!
Most Google Analytics agencies are operating under the assumption that they are starting a partnership that may not last a lifetime. But the nice thing about that is that it means that most analytics agencies don’t own the Google Analytics account themselves. Instead they set up the account on behalf of their client. So that way if their business partnership has to end for any reason, their clients still have access to all the data and analytics (even if they don’t have the experience to utilize them without an agency).
This can provide you with a lot of peace of mind when you go to select a Google Analytics agency. Be sure to find one that doesn’t own the account, but merely operates your account for you. That way you never have to worry about losing your analytics data or having to wait to have it transferred over to you by a third party. As a client you should avoid any agencies that don’t allow you ownership of the Google Analytics account.
If you are a business owner or a client of a Google Analytics agency you can go to them and have them set up the account for you. Or you can have them guide you through the process of setting up Google Analytics on your own Google account. You can use an existing Google account for the Analytics account, but it might be advisable to set up a separate Google Account specifically for your Analytics
Clients for the most part will be A-ok with your agency setting up their Google Analytics account for them. But be sure to be as transparent as you can be during the process and responsive to any questions or inquiries they might have about the process. It might even be advisable to create a presentation or handout that helps guide them through the process and that they can keep as a reference sheet
If you are interested in seeing how other companies can use data and research to help grow your brand be sure to check out our article on best content creation agencies as well as our post on marketing agencies for small businesses.
